Freelancers using Google Tag Manager in FeniFreelancers using Google Tag Manager in Feni
Certified Pixel Conversion Tracking Specialist With Paid Ads
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Certified Pixel Conversion Tracking Specialist With Paid Ads
Cover image for š†šØšØš š„šž š€š§ššš„š²š­š¢šœš¬ šŸ’ (š†š€šŸ’) š‚š®š¬š­šØš¦
š†šØšØš š„šž š€š§ššš„š²š­š¢šœš¬ šŸ’ (š†š€šŸ’) š‚š®š¬š­šØš¦ š‘šžš©šØš«š­š¢š§š  Built custom Google Analytics 4 (GA4) reports that transform raw analytics data into meaningful business insights, helping the client measure performance, understand user behavior, and make data-driven decisions with confidence. šš«šØš£šžšœš­ šŽšÆšžš«šÆš¢šžš° The client needed a custom reporting solution that went beyond the default GA4 reports. They wanted to measure button clicks, custom events, user interactions, and conversion performance in a clear and actionable format. The objective was to make important business data easily accessible without complex exploration. š–š”ššš­ š–ššš¬ šˆš¦š©š„šžš¦šžš§š­šžš āž© Custom GA4 Detail Reports āž© Event Parameter Reporting āž© Button Click Performance Reports āž© Custom Dimensions & Metrics āž© User Engagement Reporting āž© Conversion Performance Reports āž© Traffic Source Segmentation āž© Event Filtering & Comparisons āž© Report Customization āž© Report Testing & Validation š‚š®š¬š­šØš¦ š‘šžš©šØš«š­š¬ š‚š«šžššš­šžš āž© CTA Button Click Report āž© Event Performance Report āž© Custom Parameter Reports āž© User Engagement Report āž© Conversion Report āž© Landing Page Performance Report āž© Traffic Acquisition Report āž© Marketing Campaign Performance Report š“šØšØš„š¬ & šš„ššš­šŸšØš«š¦š¬ āž© Google Analytics 4 (GA4) āž© Google Tag Manager (GTM) āž© Looker Studio āž© Google Sheets āž© UTM Tracking š‘šžš¬š®š„š­š¬ & šˆš¦š©šššœš­ āž© Delivered reports tailored to the client's business goals āž© Made key KPIs easier to monitor and understand āž© Improved visibility into user interactions and CTA performance āž© Enabled faster, data-driven marketing decisions āž© Eliminated the need for manual data analysis āž© Created a scalable reporting system for future growth šŽš®š­šœšØš¦šž The client now has customized GA4 reports that surface the metrics that matter most, making it easier to monitor marketing performance, evaluate user engagement, and optimize conversions with confidence.
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Cover image for šŒšžš­šš šš¢š±šžš„ š„šÆšžš§š­ šƒšžšš®š©š„š¢šœššš­š¢šØš§ &
šŒšžš­šš šš¢š±šžš„ š„šÆšžš§š­ šƒšžšš®š©š„š¢šœššš­š¢šØš§ & š‚šØš§šÆšžš«š¬š¢šØš§ š€ššˆ š’šžš­š®š© Implemented a complete Meta Pixel browser-side and server-side event deduplication system to improve conversion tracking accuracy and eliminate duplicate event reporting across Meta Ads. šš«šØš£šžšœš­ šŽšÆšžš«šÆš¢šžš° The client was facing duplicate event tracking issues after implementing Meta Conversion API alongside the Meta Pixel. The goal was to properly configure browser and server events with accurate deduplication logic to ensure clean data collection and reliable ad attribution. š–š”ššš­ š–ššš¬ šˆš¦š©š„šžš¦šžš§š­šžš āž© Meta Pixel setup & audit āž© Meta Conversion API integration āž© Browser-side and server-side event synchronization āž© Event ID generation and passing āž© Meta event deduplication configuration āž© GTM-based event management āž© Server-side tracking setup āž© Data layer optimization āž© Event validation & debugging āž© Meta Events Manager testing š„šÆšžš§š­š¬ š‚šØš§šŸš¢š š®š«šžš āž© PageView āž© ViewContent āž© AddToCart āž© InitiateCheckout āž© Purchase āž© Lead / Custom Events š“šØšØš„š¬ & šš„ššš­šŸšØš«š¦š¬ āž© Meta Pixel āž© Meta Conversion API (CAPI) āž© Google Tag Manager (GTM) āž© Stape Server-Side Tracking āž© GA4 āž© Shopify / WordPress š‘šžš¬š®š„š­š¬ & šˆš¦š©šššœš­ āž© Successfully removed duplicate event reporting āž© Improved Meta Ads attribution accuracy āž© Enhanced conversion data reliability āž© Increased tracking stability across browsers āž© Better event quality for campaign optimization āž© Improved data consistency between browser and server events šŽš®š­šœšØš¦šž The client now has a clean and reliable Meta tracking infrastructure with proper browser-server event deduplication, enabling more accurate reporting, smarter optimization, and improved advertising performance.
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Cover image for š€š¦š©š„š¢š­š®ššž š€š§ššš„š²š­š¢šœš¬ š’šžš­š®š© & š‚š®š¬š­šØš¦
š€š¦š©š„š¢š­š®ššž š€š§ššš„š²š­š¢šœš¬ š’šžš­š®š© & š‚š®š¬š­šØš¦ š‘šžš©šØš«š­š¢š§š  Implemented a complete Amplitude analytics and reporting infrastructure to help the client better understand user behavior, marketing performance, and conversion journeys across multiple traffic channels. šš«šØš£šžšœš­ šŽšÆšžš«šÆš¢šžš° The client needed a reliable analytics system to measure website engagement, track acquisition sources, analyze funnel performance, and generate actionable marketing insights. The goal was to centralize reporting and create a scalable analytics framework for data-driven growth. š–š”ššš­ š–ššš¬ šˆš¦š©š„šžš¦šžš§š­šžš āž© Full Amplitude analytics setup āž© Event & user property tracking architecture āž© UTM parameter tracking implementation āž© Traffic source and medium reporting āž© Funnel and conversion analysis āž© User engagement dashboards āž© Bounce rate and retention reporting āž© Cross-channel performance monitoring āž© Custom dashboard creation for marketing insights šŠšžš² š‘šžš©šØš«š­š¬ šš®š¢š„š­ āž© Traffic by Channel āž© UTM Source Performance āž© UTM Medium Performance āž© User Engagement Reports āž© Funnel Analysis (Page View → Add To Cart → Checkout → Purchase) āž© Bounce Rate Monitoring āž© Marketing Attribution Reporting š“šØšØš„š¬ & šš„ššš­šŸšØš«š¦š¬ āž© Amplitude āž© Google Tag Manager āž© Google Analytics 4 (GA4) āž© UTM Tracking āž© Looker Studio š‘šžš¬š®š„š­š¬ & šˆš¦š©šššœš­ āž© Improved visibility into marketing channel performance āž© Enabled accurate source-level attribution tracking āž© Identified user drop-off points in the conversion funnel āž© Helped the client make data-driven marketing decisions āž© Built a scalable reporting system for ongoing optimization šŽš®š­šœšØš¦šž The client now has a centralized analytics and reporting framework that provides clear visibility into user behavior, acquisition performance, and conversion trends — enabling smarter growth and optimization strategies.
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Google Ads, Web Analytics & CRO Expert
Google Ads, Web Analytics & CRO Expert