What if there were a festival where the opulence of the Roaring Twenties met the vibrant spirit of Woodstock?
GREATSTOCK is a fictional festival happening today, named for the two legendary parties it borrows from: the Jazz Age glamour of The Great Gatsby and the camaraderie of Woodstock in 1969. I found its look in Gatsby’s era, in George Barbier’s fashion plates from Falbalas et Fanfreluches, the Gazette du Bon Ton, and Le Bonheur du Jour (1913 to 1924), now in the Rijksmuseum’s public domain collection. I built a Recraft Style from ten of those plates and used it to tell the festival in ten scenes, from the first poster to the morning after. Barbier supplies the 1920s, the guests bring 1969 in crochet, tie-dye, and flares, and today arrives as QR code charm bracelets in place of wristbands, drone shows, and glowing silent-disco headphones drawn as ornament.
Camaraderie, Celebration, Champagne.
Link to Recraft Project: https://www.recraft.ai/project/f9c7da6e-4fe9-41a3-b5f6-b709d3fd9949
Link to Recraft Style: https://www.recraft.ai/styles/17e9d70d-6b1a-4510-b0a4-8640696ede02
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Everyone’s falling for a wicker husband this month. I went a little further into the woods: burl, bentwood, and pleated grain, worn as couture, carved into jewelry, and built into the room itself.
The full Woodgrain editorial is on my profile: Woodgrain (https://contra.com/p/mNbRNMZo-woodgrain?referralExperimentNid=DEFAULT_REFERRAL_PROGRAM&referrerUsername=kelseylaurelcreative)
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Greatstock: A new kind of music festival inspired by Woodstock ’69 by way of The Great Gatsby. Staged at the mythical Bethel Estate and Gardens across six locales, from The Beach to The Speakeasy, each with its own landscape, dress code and style. The world came with an illustrated estate map, a guest list, tickets and invitation boxes where a charm bracelet replaces the festival wristband, with a charm to collect at every venue. World-building, illustration and creative direction by Kelsey Laurel Creative Studio.
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