Projects using Canva in CanonsburgProjects using Canva in CanonsburgSperanza Consulting — Ongoing Social Design System
Speranza Consulting & Investments operates 21 Goddard School franchises — the largest owner in the system, top 10% nationally. When they needed ongoing social content, the ask wasn't just "make some posts." It was a system: something that could hold up post after post, on-brand every time.
I built that system and have run it since — 12+ posts and counting.
What I designed:
A locked visual identity (royal blue + gold, Roboto Slab headline system) that scales across formats
Four recurring content types — hero stats, parent-voice testimonials, before/after transformations, and data comparisons — so every post has a clear job
Copy and design as one unit, not text dropped onto a template
How it runs: Ongoing content partner relationship — I design, write, and deliver on a recurring basis inside the system I built. Full Social Media Ad Example — Holidays in NYC.
Full social media ad created for a New York personal injury law firm.
I produced this piece end-to-end, including concept development, scripting, scene planning, AI voiceover, and visual production. The video combines AI-generated scenes with select footage to build a clear and emotionally aware narrative around the new law.
The project also included creating animated infographics, captions, on-brand graphic overlay, music composition and editing, and a fully designed end screen to deliver a complete platform-ready social media ad.
Produced, written, and edited by Ana Brian Media LLC.