Projects in Cañada de GómezProjects in Cañada de Gómez
Projects
People
Cover image for THE EXPRESSION GAP There is more
THE EXPRESSION GAP There is more in our minds than we can say. We turn sensations into words. Words into instructions. Instructions into images. Images into new creations. And somewhere between what we imagine and what we manage to express, something gets lost. We search for the right words. We change them. We try again. Not because we have nothing more to say. But because imagination doesn't always fit into language. Every mind sees differently. Every thought holds more than its description. And the distance between the two is where creativity keeps searching. We do not seek to close the gap. We build bridges across it. THE EXPRESSION GAP. Where the masterpiece begins. How much of what we imagine will ever be expressed? "THE EXPRESSION GAP: A Speculative Brand Campaign"
0
40
Cover image for THE EXPRESSION GAP There is more
THE EXPRESSION GAP There is more in our minds than we can say. We turn sensations into words. Words into instructions. Instructions into images. Images into new creations. And somewhere between what we imagine and what we manage to express, something gets lost. We search for the right words. We change them. We try again. Not because we have nothing more to say. But because imagination doesn't always fit into language. Every mind sees differently. Every thought holds more than its description. And the distance between the two is where creativity keeps searching. We do not seek to close the gap. We build bridges across it. THE EXPRESSION GAP. Where the masterpiece begins. How much of what we imagine will ever be expressed? "THE EXPRESSION GAP: A Speculative Brand Campaign"
0
50
Cover image for VENDE FÁCIL — Everything in
VENDE FÁCIL — Everything in your town, in one cart. I built Vende Fácil — appvendefacil.com (http://appvendefacil.com) — a free, hyperlocal marketplace for small towns in Santa Fe, Argentina. The problem is simple: big platforms take the money out of town. Your local greengrocer, the bazaar, the artisan — they don't have an easy way to sell online. And neighbors end up buying from 5 different places. The idea: you only buy and sell inside your own community. If you're in Las Parejas, you only see Las Parejas. If you're in Armstrong, only Armstrong. Money stays where it's made. What makes it different: • One cart, many stores: veggies from the greengrocer + something from the bazaar + something else from another shop — it all arrives together, in one delivery. • Built to create work: anyone can sign up to deliver in their own city. • Free forever for artisans: makers get a free storefront 365 days a year. Zero commission. • Services with no commission: electricians, hairdressers, cleaners, teachers — they can list what they do for free.  The character: I created a friendly little yellow chick as the mascot. I wanted tech to feel like a neighbor, not a corporation. Live now in: Las Parejas, Armstrong, Las Rosas, Montes de Oca, Cañada de Gómez, Funes, Rosario. It was built for one reason: to grow local sales so the big platforms don't take the town's money. My role: Founder, Product Direction, UX/UI, Brand Character, Community Building. → appvendefacil.com (http://appvendefacil.com)
5
2
165