Freelance Digital Marketing Specialists in BerlinFreelance Digital Marketing Specialists in Berlin
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ALETRA Studio's avatar
ALETRA Studio
Berlin, Germany
Simplify branding, marketing & AI for brands ready to grow.
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Simplify branding, marketing & AI for brands ready to grow.
Cover image for FemiCora Physio is a modern
FemiCora Physio is a modern pelvic-floor education brand for women — created to make body knowledge feel accessible, respectful, and empowering. ALETRA developed a clear visual identity and content system that communicates trust and medical credibility without feeling cold or overly clinical.
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Cover image for This entire film was made
This entire film was made with AI. The idea wasn’t. One butterfly travels through generations of human creativity—from the first drawings and melodies to film, digital tools and artificial intelligence. The visuals, voices, instruments and the entire original song were generated with AI. But the concept, narrative, lyrics, creative direction, visual identity, pacing, selection and final decisions were human-led. I deliberately kept a few clearly AI-generated moments in the film. Not as mistakes to hide, but as part of the message: AI is not perfect. Neither are humans. Creativity does not come from perfection. It comes from curiosity, intention and the courage to create. AI can generate endless possibilities. A human still decides what deserves meaning. AI is the tool. We are the soul. An AI-generated experimental brand film by ALETRA—human-conceived and human-directed. #AIFilm #GenerativeAI #AIMusic #CreativeDirection #HumanLedAI #BrandStorytelling #AICreativity #FutureOfCreativity #ArtificialIntelligence #ALETRA
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Cover image for What happens when brand strategy,
What happens when brand strategy, design, motion and AI come together? For this concept project, we created a complete digital world for LIMONA — from the visual identity and product direction to the immersive website experience and motion design. The goal was not just to make something visually striking, but to build a brand that feels consistent across every touchpoint. At ALETRA, this is how we work: human creative direction, accelerated by AI. Branding. Web. Motion. AI-powered production. #BrandDesign #CreativeDirection #AIDesign #MotionDesign #WebDesign #BrandIdentity #AIArt #DigitalExperience #CreativeStudio #ALETRA
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Cover image for Lately I’ve been experimenting with
Lately I’ve been experimenting with building interactive brand experiences using AI. Not just websites. Not just presentations. Something in between. This small ALETRA journey was created with AI-supported workflows, but shaped through human direction, pacing, storytelling, and design decisions. And honestly, this is where AI becomes exciting for creatives. Not when it replaces thinking. But when it helps ideas move faster and become more alive. Curious to see where this space goes next. #AI #BrandDesign #CreativeDirection #InteractiveDesign #BrandExperience #AIBranding #WebDesign #DigitalExperience #ALETRA
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Digital Marketing Specialist(1)