MOPTICA — Luxury Sunglasses E-commerce Website UI/UX Design
Designed MOPTICA, a luxury sunglasses e-commerce website concept for premium eyewear brands and optical retailers.
The project focuses on creating a refined online shopping experience through clean layouts, premium product presentation, AI-powered Virtual Try-On, curated collections, and intuitive navigation.
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Shopify Collection Page Design | Dermafirm Canada
Recently designed and developed a custom collection page for Dermafirm Canada's Moist Barrier Line.
The page goes beyond a standard product grid, featuring:
→ Custom hero banner
→ Product collection and filtering
→ Brand craftsmanship section
→ Skincare benefits and ingredient highlights
→ Custom visual storytelling sections
The goal was to create a clean, premium shopping experience while communicating the science and benefits behind the product line.
Role: Shopify Designer & Developer
#shopify #shopifydeveloper #ecommerce #skincare #webdesign #shopifydesign #dtc #cpg #wellness
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🌿 Shopify Theme Design Development & CRO
🌿 Mobile & Speed Optimised
I worked as the Shopify developer and designer on a full from-scratch Shopify 2.0 store build for TN Nursery, offering a wide selection of trees and plants for every garden with fast delivery and expert advice. I designed and built the complete theme covering UX, UI, CRO foundations, mobile-first layouts, and compliance-friendly health messaging, resulting in a conversion-ready store with strong brand credibility, clear product education, and a scalable architecture ready for subscriptions and bundles. I used ChatGPT for icons and imagery, and Claude AI for SEO-friendly, optimised code.
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Replo Shopify Landing Page – Conversion-Focused | getmorningwould (https://getmorningwould.shop/)
I recreated a high-converting supplement landing page to better understand how top eCommerce brands design for conversions.
This wasn’t just about copying the design — it was about breaking down the strategy behind it and rebuilding everything inside Replo.
🔧 What I worked on:
Full landing page build using Replo
Mobile-first responsive layout
Product variant selection (flavors)
Bundle offers (Best Value / Best Seller)
Subscription vs one-time purchase flow
💡 Key takeaways:
Simple layouts convert better than complex ones
Bundle pricing plays a huge role in increasing AOV
Mobile UX is everything in e-commerce
⚠️ This is a self-initiated practice project and not affiliated with the original brand.
Now I use these learnings to design custom, conversion-focused Shopify landing pages.
If you're building a brand and want a page like this, let’s connect.
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