Freelancers using Instagram Ads in Alappuzha
Freelancers using Instagram Ads in Alappuzha
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Adith Mohan
Alappuzha, India
Digital Marketer | Google & Meta Ads | 100+ Leads/Month
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Digital Marketer | Google & Meta Ads | 100+ Leads/Month
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₹14.63 → ₹5.44 per lead. Same video. Same offer. Same budget. The only thing that changed was the language. I ran a recruitment lead-gen campaign for a Dubai travel & visa agency, targeting candidates in Tamil Nadu and Kerala who wanted to work across the UAE and GCC. Once I rebuilt the headlines and ad copy in Tamil and Malayalam (blended with English, not fully vernacular), cost per lead dropped over 60%. And the account went on to generate 842 qualified leads on a lean, 5-day-a-week budget. Localization isn't a "nice to have" in performance marketing. In markets like Tamil Nadu and Kerala, it's the single biggest lever you have. Open to connecting with brands and agencies looking to scale performance marketing into South Asian and GCC markets.
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MySignature Perfumery - Expo Activation & Meta Ads Campaign
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Recruitment Marketing Campaigns | Kerala & Tamil Nadu to GCC Countries Managed freelance Meta advertising campaigns for recruitment agencies focused on hiring candidates from Kerala and Tamil Nadu for job opportunities in GCC countries including UAE, Saudi Arabia, Qatar, and Kuwait. Handled messaging and lead generation campaigns through Meta Ads Manager with audience targeting, budget optimization, campaign analysis, and performance monitoring to improve recruitment inquiries and candidate engagement. Key Responsibilities :- Managed Meta lead generation and messaging campaigns Targeted audiences from Kerala and Tamil Nadu Optimized campaigns for recruitment inquiries and conversions Monitored campaign reach, impressions, and cost per result Managed advertising budgets and campaign performance Created recruitment-focused ad strategies for GCC hiring Results & Performance :- Generated 1,100+ messaging conversations Achieved reach of 116K+ audiences Managed multiple high-performing recruitment campaigns Reduced messaging cost through audience optimization and campaign strategy Note:- This project was completed as freelance work for recruitment agencies hiring candidates for GCC countries.
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📈 Campaign Performance Highlights Successfully managed and monitored 150+ Meta ad campaigns across multiple industries and job categories. Generated high-performing messaging campaigns with cost per result as low as ₹11.77 – ₹60.01. Achieved campaign reach of over 29K+ audiences with optimized ad delivery strategies. Managed multiple lead generation and messaging conversion campaigns through Meta Ads Manager. Improved campaign efficiency by maintaining low frequency rates and optimized audience targeting. Worked on recruitment marketing campaigns including content creator, video editor, and job promotion ads. Experienced in campaign budgeting, audience targeting, performance tracking, and ad optimization. Created and managed conversion-focused advertising campaigns for lead generation and engagement. Skilled in analyzing campaign metrics including reach, messaging conversations, CPL, and engagement performance.
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