The Purple Carrot – E Commerce Marketplace Developed and enhanced a scalable e commerce marketpla...The Purple Carrot – E Commerce Marketplace Developed and enhanced a scalable e commerce marketpla...
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The Purple Carrot – E Commerce Marketplace
Developed and enhanced a scalable e commerce marketplace using React, TypeScript, and Ruby on Rails. Built customer facing features, optimized PostgreSQL queries, integrated analytics with Redshift and Looker, and contributed to CI/CD pipelines and cloud deployments on Heroku to improve performance and reliability.
A great online store should make discovering products feel simple and enjoyable.
With this e-commerce website concept, I wanted to create a modern digital marketplace where product presentation and user experience work together.
From the clean product layouts and featured collections to the soft colour palette and organised categories, every part of the design helps make browsing easier while keeping the products at the centre of attention.
I like how the design brings together visual appeal and functionality, creating a shopping experience that feels both modern and easy to navigate.
I'm available for new website design projects and collaborations.
If you were shopping online, what would make you stay longer on a website like this?
Built an online store for TCV, a computer shop selling laptops, desktops and PC components. The aim was a clean blue-and-white look that matches their logo, with products easy to browse and compare on any screen.
It has a full desktop layout, plus a separate mobile layout that feels like a shopping app, so customers can find a laptop or part quickly from their phone.
Developed, deployed, and maintain a production website for an international sourcing and procurement company. Responsible for frontend and backend development, responsive design, performance optimization, bug fixing, and ongoing improvements.
Working with React, TypeScript, JavaScript, and modern web development tools to deliver a reliable, user-friendly business website.