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An intelligent routing system with Make.com using conditional logic:
→ Form captures: Name, Email, Inquiry Type, Message
→ Router analyzes inquiry type automatically
→ Three routing paths based on category:
PATH 1 - Sales Questions:
Sends notification to Sales Slack channel
Logs inquiry to Google Sheet for tracking
Tags as "Sales" for reporting
PATH 2 - Technical Support:
Sends formatted email to Support team
Creates support ticket in Google Sheet
Tags as "Support"
PATH 3 - Urgent Issues:
Sends HIGH PRIORITY email to manager with flag
Sends Slack alert to management channel
Logs to separate "Urgent" sheet for visibility
Tags as "Urgent"
All inquiries logged to Airtable with timestamps, status, and category for complete audit trail.
THE RESULT
✓ Routing time: Instant (inquiries delivered in 5 seconds)
✓ Manual checking: Eliminated (runs automatically 24/7)
✓ Urgent issues: Never missed (immediate alerts)
✓ Team efficiency: 3x faster response times
✓ Customer satisfaction: Improved (right person responds)
✓ Time saved: 8+ hours per week
✓ Complete tracking: Full history in Airtable
Client now handles 3x more inquiries with same team size.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Wow this looks neat and premium! Did you design this using Melius?
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