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https://www.behance.net/gallery/181746353/Antisocial-GG
View the full case study for this project on Behance
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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the diver hero is calm in a good way
A first look at Society®. An independent creative studio specialising in strategy, creative direction, campaigns and digital experiences. Heres a look at the preloader and project showcase interaction on the homepage: an editorial approach to the traditional agency portfolio, with a simple preloader transitioning into a full-screen project showcase.
SIDE A — one visual idea, three different jobs.
For this fictional listening-room campaign, vinyl becomes a sculptural bloom. The hero establishes the mood; the close crop brings out the record grooves; the quieter editorial layout gives the typography room to breathe.
The two supporting layouts have separate text and image elements in Canva. The source poster remains raster artwork. I checked the actual PNG exports for crop, spacing and readable type, then paired the campaign with an eight-second silent circular reveal.
A useful principle for small-brand social content: keep the visual world consistent, but change the composition to suit each message.
Full process and finished work: https://contra.com/p/36ZRBZWg-side-a-or-listening-room-poster-and-motion-study
