Brands whitelisting creators’ content on TikTok and Instagram are seeing good engagement. It allo...Brands whitelisting creators’ content on TikTok and Instagram are seeing good engagement. It allo...
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Brands whitelisting creators’ content on TikTok and Instagram are seeing good engagement.
It allows for more authenticity than regular ads
Let me pitch to get my content waitlisted or even to create whitelisted content
Maty's avatar
Whitelisting really does read as more native than boosted ads when it's done well. When you pitch brands on this, do you show them side by side performance data from past whitelisted campaigns or is it more of a trust-based pitch?
Kendrah's avatar
This is the time of year I’ll start pitching this more. I’ve finally drafted my strategy and I’ll do a trust-based pitch to start, while building my whitelist portfolio because a brand reach out to do a TikTok Spark with me. I’ll definitely use that data afterwards
Maty's avatar
The trust-first pitch plus using Spark performance data as proof is a strong sequence. That first brand outreach gives you a real case study to build from.
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