Verdanta — Bio-Fertilizer Landing Page. Where nature meets a more scientific side of agriculture.
I explored deep natural tones, agricultural photography, and clean editorial layouts to make the brand feel grounded in nature while still modern and credible.
The lighting and composition give this campaign a strong sense of momentum. It feels disciplined and intense without becoming visually crowded. Was the athletic story planned first, or did it grow from the photography direction?
I designed a professional, high-converting short-form video advertisement in the standard Instagram Reel format (9:16 vertical layout). The primary goal of this marketing project was to instantly capture the viewer's attention within the first three seconds and drive maximum brand awareness for a premium skincare brand. The entire concept is built around a powerful and engaging 'Before vs After' visual transformation trend.In this project, I took raw and unedited product footage
(Page 2) and added a clear 'Before' tag to build intrigue. Then, using advanced styling techniques within Canva, I smoothly transitioned into a polished, high-contrast, and bright aesthetic image
(Page 3) labeled with a clear 'After' tag to highlight premium product quality. The ad starts with a compelling marketing hook text to retain social media users and concludes with a clean, minimalist 'Call to Action' slide to guide potential customers toward the final purchase. This project fully highlights my strategic approach to social media advertising, layout composition, typography balance, and video editing using Canva.