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A 4-touch LinkedIn outreach sequence for MSP decision-makers — from connection request to a low-pressure final follow-up.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Project:
A promo reel for a real client. A LinkedIn brand consultant who helps serious professionals show up online without the noise.
The Human by Design moment:
I built the loud version first. Big text, fast cuts, hype music. Exactly what a LinkedIn promo is expected to look like. It was competent work. Then I watched it back and deleted it.
Not because it was badly made. Because it was wrong for her. Her clients come to her to get away from that noise. A loud promo would have contradicted the thing she's known for.
AI could generate something polished. It couldn't know that polished was the wrong call for this particular client. I knew, because I built her website and I know her brand.
The decision that carries it:
Her brand has exactly one accent color. So in a 28-second reel, that color appears once, on a single word. Everything else stays calm. AI would have spread it everywhere for "visual interest." Using it once was the whole point.
Envato as the toolkit:
Stock video, music, fonts, and AI-generated textures. All from Envato. Four asset categories in one deliverable.
Real client:
Not a spec project. She's an active consultant, I built her website, and she reviewed and approved this reel.
Social links: https://www.instagram.com/reel/Da5GRSnTkj9/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
Really great walkthrough video
This sample showcases my approach to building accurate prospect lists based on an Ideal Customer Profile (ICP). The deliverables include verified contact information, structured lead tracking, and CRM-ready data that supports efficient outreach and business development efforts. Every list is organized for accuracy, consistency, and immediate usability.
Local SEO Growth for Beauty Salon WIX website| Call, Traffic & Ranking
Worked with a newly launched beauty salon in Mississauga to improve local visibility and attract nearby customers. Implemented keyword research, on-page SEO, Google Business Profile optimization, and local citations. Improved impressions, clicks, and engagement while generating calls and direction requests. Focused on ranking for high-intent keywords like “nail salon near me” and driving real local traffic and bookings.
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