A full product ad campaign used to cost $10K and take a month.
I built a service that delivers the same output for $1,500 in 7 days.
Not a shortcut. Not a compromise. The same deliverables: photorealistic product shots, cinematic video, brand-matched color grading, platform-ready exports in near-4K.
The difference is the production model. No studio. No crew. No 3-week edit cycle. I art-direct every frame with generative AI the same way a creative director runs a shoot: brand intake, mood direction, iterative composition, professional finishing pass.
What $1,500 gets you:
Brand & creative brief
2-3 concept directions
5 photorealistic product stills
1 cinematic video spot (15-30s)
Platform-ready exports for Instagram, TikTok, web, email
These frames are from recent campaigns I directed. Beauty, fragrance, luxury, DTC. Every one produced without a physical set or a single shoot day.
If you're spending production-house money on product content and waiting weeks to get it back, the math doesn't work anymore.
Service is live on my profile. Book a campaign or message me directly.
New cover, new visual taste test.
As a visual director, the hardest choice is choosing between your own creations.
Two covers. Two directions. One choice.
The name comes from Roman military rank. The aquilifer carried the standard — the one thing the legion couldn't afford to drop.
That single word killed my first direction before I'd finished it.
No polish. No faceted stones.
Hand-cast, asymmetric pieces, tool marks left visible.
Photography went extreme macro, unretouched skin, hands gripping the face instead of posing near it.
Color system: two darks instead of one dark + accent.
#1E1E1E and #27331A let the brand shift register — campaign world to product world — without ever going light.
#D9DED4 stays structural only. Never a fill.
Motion rule on the site: diagonal masks only. No rotation, anywhere.
A spinning object reads as being shown off. This brand is about weight, not display.
Same angle, same easing, top to bottom.
One idea, held all the way through — name, object, photography, palette, motion.
That's the whole pitch for how I work.
Do you agree? That a stronger business deserves a brand that looks the part...
Forti AI had the techand ambition. Our job was to make sure the way the company presented itself reflected the business it was becoming.
We started with positioning and strategy before touching the visuals, clarifying what the brand needed to communicate, who it needed to speak to and how it could stand apart in an increasingly crowded AI market.
From there, we developed the visual identity and translated it into the website and wider digital experience.
Strategy → Positioning → Identity → Website
Not just a new look. A clearer, more credible foundation for the business to grow from.