I started my career managing stores for Publix. Then I designed theme park environments for Universal and SeaWorld. Then I spent a decade leading product design across enterprise SaaS platforms.
Every chapter taught me the same thing: complexity is the enemy of action. Whether it's operations, immersive environments, or AI-driven products, the job is always the same: cut through the noise and make the next step obvious.
That thinking is the foundation of my new portfolio, now live.
Inside you’ll find:
• The Clarity Engine, an AI copilot for enterprise decision-making
• Case studies with measurable impact: +22% adoption, +18% retention, 3× growth
• My approach to leading and scaling design at the VP level
If you're hiring, exploring, or curious, take a look.
Qloxia is a project management and team collaboration SaaS concept designed around a simple product promise:
Bring projects, people, and progress into one place.
The experience combines:
• Project management
• Task management
• Team collaboration
• Planning and analytics
• Progress visualization
• Social proof
• SaaS pricing
• Conversion-focused UX
The design direction uses soft visual environments, editorial typography, rounded components, product-led storytelling, and structured content hierarchy to make the platform feel both professional and approachable.
The goal wasn't to make another dashboard-heavy SaaS website.
It was to create an experience where users can quickly understand the product, explore its capabilities, build confidence, and take action.
Building a SaaS product, dashboard, or web application?
Taqwah can help you transform your product idea into a clear, scalable, conversion-focused UI/UX experience - from strategy and UX to polished interface design.
👉 Send us your product idea and let's discuss how we can design the experience around your business goals.
I’m designing Herareh, an e-commerce project, and exploring two ways to present its product images. Let me know your favorite & follow my Contra profile for more updates!