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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Proper Form — Social Media Branding System
A flexible social media system created for Proper Form as part of the wider brand identity.
The template system was designed to adapt across different post formats, banners and platforms while maintaining a consistent visual language.
Rather than repeating one rigid layout, the system gives the brand room to vary composition, imagery and content while remaining clearly recognizable.
Created by Lepisov Branding in collaboration with Creative Mints.
Logo design: Ilya Gorchanyuk
Creative direction: Dmitry Lepisov
Brand identity + social system: Lepisov Branding × Creative Mints
This is how a social system should work: strong enough rules that the brand reads at thumbnail size, loose enough that the feed never looks copy-pasted. Do you hand clients a Figma kit for this, or build it in something their team edits themselves?
Carousel design for Valeria Lipovetsky and Creator Method (Valeria's Mentorship program).
Excellent work!
Sharing a little project I've been working on for Have Some Charisma. 💗
I worked on these social media designs to showcase the brand's different services, including catering, personal chef experiences, meal prep, and Baked & Beloved cookies.
I wanted each design to have its own personality while keeping the overall look consistent with the brand. I played around with pink tones, food photography, and typography to give the posts a warm, inviting feel.
I really enjoyed working on the different layouts and finding ways to make each post communicate its message while still feeling connected to the others.
Here are some of the designs from the project. I'd love to know which one is your favorite! ✨
baked & beloved is such a cute name for a cookie brand