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Adrian Marlowe: a website template for photographers.
Portfolio highlights are a text list, and the photo beside it swaps as you move down.
The brief. A photographer needs the work on screen before any words, and a way to show four different kinds of shoot without making them all look the same size.
Three design decisions.
1. The hero sets the name at full width in plain black type, then hands the rest of the screen...
The text-list navigation is a smart way to keep the portfolio feeling editorial while letting the imagery carry the emotion. I especially like the yellow section—it creates a clear pacing change without losing the typographic focus.
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The tricky part with products like this: lean too techy and you lose the cuteness, lean too cute and it stops feeling like a real smart device. So instead of the usual soft-pastel illustration route, I let real hero-scale photography of the plush character carry the whole page — its actual texture, its little smile, its scale as a keychain — wrapped in bold, high-contrast orange and oversized type.
A small character-selector strip (Lumi, Mochi, Poppy) hints at collectibility, and a live scrolling stat ticker at the bottom (questions answered, active companions) keeps it grounded as a real AI device, not just a toy.
Genuinely one of the more fun briefs I've worked on.
The live stat ticker (questions answered, active companions) is what sells the AI-device framing here, not the photography — a plush toy with a counter reads as a running system, not a static product shot.
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Science websites can have a pulse.
A look at Hypesound by Bright Studios. Ocean textures, oversized type, and room for the science to breathe.
The natural world gives the site its character. The typography gives it structure.
The ocean texture doing double duty as backdrop and pacing device is a smart move. Most "science can be fun" sites lean hard on illustration and end up busy. This one actually breathes.