Things are moving faster than ever. You can have "a product" in hours now. Which meansThings are moving faster than ever. You can have "a product" in hours now. Which means
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Things are moving faster than ever. You can have "a product" in hours now. Which means you can start in the wrong place faster than ever too. And when you have ideas, it's never been easier to just add them. Another feature. Another flow. Another screen. Not always to fix something. Just because you can, and because it's fast. So the product grows. Gets heavier. Harder to explain, harder to use. Users open it and don't know where to go. The founder keeps shipping and the numbers don't move. AI didn't fix that problem. It made it cheaper to ignore until the product is already live and users aren't sticking around. The faster things get built, the more important it becomes to stop and look honestly at what exists — what the data shows, what users are doing, what the product gets wrong. Thoughts?
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started