A cover isn’t just a pretty picture with a masthead slapped on top. It sets the entire architectural pacing for the publication.
With high-fashion editorial layouts, the balance between bold serif typography and quiet negative space dictates whether an issue feels commercial or collectible.
Here’s a recent cover concept exploring scale contrast, refined typography hierarchy, and controlled breathing room. Built from scratch in Adobe InDesign.
Full layout breakdown and selected double-page spreads linked in the first comment below. 👇
A little throwback to one of our favorite collaborations with Lion Pose! 🧡
We worked with the founders to bring their vision to life through core brand identity, logo, and packaging design, creating a bold, playful visual language that feels fresh in the skincare space.
So lovely to see Lion Pose grow from its early days to the shelves of Sephora, with our packaging work recognized at the 2024 Dieline Awards!
A little look at our brand identity work for BeWell in School, a nonprofit bringing mindfulness, breath, and movement into classrooms, especially for children in underserved communities.
Inspired by growth and transformation, we created a playful butterfly identity with four vibrant colorways, designed to feel joyful, approachable, and full of possibility.
A brand built around a simple belief: every child deserves the space to thrive.
Creative Direction, Brand Strategy & Visual Identity by Rare Eye.