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π Bobcat New Machine Launch β Teaser Reels
A series of cinematic social media teasers created for the launch of a new Bobcat construction machine.
π¬ The reels used dramatic landscapes, wildlife-inspired visuals, bold typography, suspenseful pacing, and product reveals to build curiosity around the upcoming launch.
β‘ I handled the editing, motion graphics, typography, transitions, pacing, and overall visual treatment, turning the campaign assets into engaging vertical launch content.
π― The objective was to create anticipation before revealing the machine while maintaining Bobcatβs bold, rugged, performance-driven personality.
π¨ Skills: Video Editing β’ Motion Graphics β’ Social Media Video
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Still finding little moments from this project that I want to share
A few more favorites from the launch video π
great work..
typography animation for the word "WALK" with dynamic motion and vibrant neon gradient lighting (teal/purple). Subtle motion blur emphasizes the speed of the letter reveal.
Claude + After effects (Hereβs the exact 5 prompts, copy them) π§΅
Prompt 0: Setup
Approach: Computer Use - from now, henceforth.
Setup: After Effects is open on Screen 2.
Goal: Configure the project and create 4 working comps, named Scene 1 through Scene 4, before anything is built. All 4 comps use the settings below.
Project settings:
Color depth: 16 bpc
Linear blending on Comp settings:
Resolution: 2880x1620, square pixels
Frame rate: 30fps
Background: warm Don't ask any questions. Build.
Prompt 1: Plan the radial scene
Setup: Same project and comp. Plexus installed. Reference: Sketch
(see first comment for the sketch btw).
Goal: A radial plexus matching the sketch. All vertices start at a single centre point and spread outward in 3D. Lines grow from the centre to each endpoint. Each endpoint carries a different image. Camera with depth of field.
Reading the sketch:
The circle is the origin. Every line starts there, none connect to each other.
Line lengths and angles vary on purpose. Keep that irregularity, don't make it a perfect starburst.
The sketch is 2D, but the build is 3D. Some lines should push toward and away from camera, not just across the frame. Current state: Nothing built for this scene yet. Constraints:
Do not touch the project. Planning only, no computer use. Approach: Consider the best possible way of achieving this. It should be able to be edited realtime as well. Prioritize using plexus Output: A recommended approach with reasons. I'll approve before you build.
CONTINUES IN COMMENT
(Attached is Prompt 1's reference image btw)
Prompt 2: Animate Scene 1 line connections
(i went back to creating the first scene)
Setup: Switch to the Scene 1 comp. Park the Scene 2 plan, we'll return to it.
Goal: Lines animate their connections, drawing from one vertex to the...
