Beauty Creative Design — A Collection of Visual Concepts
A selection of advertising creatives developed for the beauty industry, exploring different visual directions for skincare and cosmetics brands.
My approach combines strong product-focused compositions, refined typography, thoughtful color palettes, and modern visual storytelling to create designs that capture attention while keeping the product at the center.
Each creative is designed to reflect the brand's character, communicate its value, and make the product stand out.
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One skincare identity across bottles, jars and tubes. I designed the wordmark, pink-and-cobalt packaging system, campaign applications and digital mockups, then brought the collection into motion.
A consistent visual language, with room for each product to feel individual.
A bold, cinematic website concept for a modern creative production studio.
FORMA is a concept website that shows how strategy, design, and digital production come together in one immersive brand experience. The design is built on three things:
Editorial layouts that give the content room to breathe and set a confident, magazine-style rhythm
Cinematic red-lit photography that gives the brand a dramatic, memorable visual identity
Expressive typography that carries the studio’s voice and guides the eye through each section
The goal was a site that feels like the studio’s work: striking, intentional, and made to leave an impression.