Here is our submission for the Envato Human by Design Challenge
Instead of creating a fictional brief, we treated "Envato" as our client.
We asked ourselves one simple question:
What does it take to create a video for the Envato Challenge?
That led us to a slightly unconventional approach. Rather than making a behind-the-scenes film, we made the creative process become the story itself.
The entire video is built around breaking the fourth wall, a storytelling technique that only works when there's a human intentionally guiding the audience through it. It felt like the perfect way to interpret Human by Design, where the tools help create the work, but the idea, intent, and storytelling remain deeply human.
Using Envato's AI Voice, Images, Music, SFX and Motion Graphics, we brought that concept to life.