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By framing the burger within a sleek phone interface, I wanted to bridge the gap between a digital ad and a sensory experience—making the freshness feel close enough to touch.
I allowed the burger to break the boundaries of the mockup, creating a "pop-out" effect that demands attention in a crowded feed.
The split-screen green background reinforces the "Fresh Veg" promise, while the rhythmic "BITE" typography adds energy and movement.
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Proper Form — Social Media Branding System
A flexible social media system created for Proper Form as part of the wider brand identity.
The template system was designed to adapt across different post formats, banners and platforms while maintaining a consistent visual language.
Rather than repeating one rigid layout, the system gives the brand room to vary composition, imagery and content while remaining clearly recognizable.
Created by Lepisov Branding in collaboration with Creative Mints.
Logo design: Ilya Gorchanyuk
Creative direction: Dmitry Lepisov
Brand identity + social system: Lepisov Branding × Creative Mints
This is how a social system should work: strong enough rules that the brand reads at thumbnail size, loose enough that the feed never looks copy-pasted. Do you hand clients a Figma kit for this, or build it in something their team edits themselves?
🍔 BITE BOX — Where Every Bite Brings a Smile! 🧡
A fun, fresh, and memorable logo concept designed for a modern fast-food brand. The smile icon represents happiness, while the bold typography creates a friendly and recognizable identity. 🍟✨
#LogoDesign #FoodBranding #GraphicDesign #BrandIdentity #LogoDesigner
Creative concept with a fun and memorable brand identity!
Playful sprinkles or a calm latte? ☕🍨 Same brand, two moods.
Which one makes you stop scrolling? Vote and tell me why! 👇
12 voted
67%
6 voted
33%
18 votes
Closed
Voted the latte one. The photo has more breathing room, so the headline reads cleaner.