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I help businesses increase their online visibility, attract qualified organic traffic, and turn website visitors into loyal customers through strategic SEO optimization. My approach combines in-depth keyword research, on-page SEO, technical audits, content optimization, and competitor analysis to improve search rankings and deliver sustainable, long-term growth.
Rather than chasing short-term rankings, I build SEO strategies that align with your business goals, helping you generate more leads, increase conversions, and maximize your return on investment. Whether you're launching a new website, recovering from a traffic decline, or looking to scale your organic presence, I deliver data-driven solutions tailored to your industry.
I focus on creating measurable results through search engine optimization, ensuring your website is optimized for both users and search engines. From improving site performance and crawlability to optimizing content that ranks and converts, my goal is simple: help your business get found by the right audience and grow consistently through organic search.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Everyone wants a higher conversion rate, but most founders focus on the wrong thing: traffic.
Traffic is vanity. Conversion is sanity.
When I start designing a landing page, I ignore the colors, the fonts, and the 'cool' design trends for the first hour. I focus entirely on one thing: Friction.
If a customer has to:
Scroll more than twice to find the price.
Read more than three lines to understand the benefit.
Click more than once to find the 'Add to Cart' button...
...you aren't just losing sales, you're losing your customers to competitors who make it easy.
Design isn't about looking good it's about removing the obstacles between your customer and the 'Checkout' button.
What’s the biggest 'friction' point you’ve found on your own store? Let's fix it in the comments
Case Study: Driving Growth for Thin Lizzy
Every click is an opportunity—but only if your website is built to convert.
As the CRO Specialist for Thin Lizzy, Australia's leading beauty and cosmetics brand, my focus was simple: increase organic visibility, improve user experience, and turn more visitors into customers.
What I worked on:
• Conversion Rate Optimization (CRO)
• SEO Audit & Strategy
• User Experience Enhancements
• Google Analytics, Google Search Console & Hotjar Analysis
The Challenge
Despite strong traffic, the website was experiencing low conversion rates and intense competition in the beauty and skincare market.
The Strategy
Using data-driven insights, I:
Conducted in-depth CRO and SEO audits
Identified user drop-off points and optimized key conversion paths
Improved navigation, CTAs, and product page experience
Enhanced on-page SEO with targeted keywords and optimized content
Implemented advanced tracking to measure performance and user behavior
The Results
• Impressions increased from 570K to 1.06M in just 3 months
• Conversion rate improved from 1.13% to 1.18%
• Higher organic traffic, stronger engagement, and increased revenue
Great SEO brings visitors. Great CRO turns them into customers.
If your website is getting traffic but not enough sales, it's time to optimize what happens after the click.
I don't just build websites.
I create the online presence your business needs to build trust, attract more customers, and grow.
Every website is designed with a modern look, fast performance, and a user experience focused on turning visitors into clients.
If you're ready to take your business to the next level, let's talk.
📩 Send me a message and let's build something great together.
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