Maximize Value by Packaging Sonic Branding GuidelinesMaximize Value by Packaging Sonic Branding Guidelines
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Fabrice Faure-Grise
pro
• Jun 8
If you sell sonic branding and you're still bundling the guidelines document for free, you're giving away the most valuable part of the work.
A folder of WAVs gets used for one campaign. A documented system — named assets, usage rules per surface, loudness specs, licensing terms, an extension principle — gets used for a decade, and it's the reason your proposal can cost more than the freelancer who only sends files.
We scope and price it as its own deliverable now. Here's exactly what goes inside one:
https://supadark.com/notes/sonic-brand-guidelines-document
sonicbrandingFramerREAPER

supadark.com

Sonic Brand Guidelines: How to Build the Document

A sonic brand guidelines document is the deliverable that turns a sound logo into a system. Here is what goes inside one and how to build it.

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