Here's how to know you're getting ahead of yourself Even if there's no one-size-fits-all all in m...Here's how to know you're getting ahead of yourself Even if there's no one-size-fits-all all in m...
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Awele 's avatar
Awele Egbue
• Dec 11
Here's how to know you're getting ahead of yourself
Even if there's no one-size-fits-all all in marketing, there are certain steps you skip that can jeopardize all your efforts.
An example is having a marketing tactic before a strategy. Strategy is the foundation while tactics are the building block👇🏼
Strategy is the big picture
✔️ What is your offer?
✔️ Who do you serve?
✔️ What problems do you solve?
✔️ How do you communicate that with your audience?
✔️ Where do you communicate with them?
Tactics:
✔️ The things you do to implement your strategy
✔️ The ways you do them better and more effectively
An example could be how you would generate leads and the funnels you'd use
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