𝗧𝗿𝗮𝘃𝗲𝗹 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 — 𝗗𝗲𝘀𝘁𝗶𝗻𝗮𝘁𝗶𝗼𝗻 𝗩𝗶𝘀𝘂𝗮𝗹
Sometimes, the layout is what makes the visuals.
I wanted to keep this travel concept simple but still make it feel dynamic. Four different destinations come together through a split-panel layout, bold typography and a coordinated colour palette, with motion bringing the whole composition together.
A set of three social media designs created for the same café brand, featuring a consistent visual style, engaging layouts, and cohesive branding across the campaign.