I designed a dual-panel promotional flyer aimed at driving registrations for a community volunteer campaign. The primary creative challenge was balancing a high-energy, visually engaging call to action with a dense amount of logistical information. I accomplished this by utilizing a split-panel composition: the left side serves as an impactful visual hook with bold typography and vibrant imagery to capture immediate attention, while the right side employs a structured, color-coded grid system to organize key details, benefits, and registration steps for optimal readability. By pairing crisp typography with intentional hierarchy and clean color blocking, the final asset effectively guides potential registrants through the details and seamlessly toward the core call to action

Designed promotional flyer focused on layout balance, typography, color harmony and visual hierarchy to make the design eye-catching and easy to read.