Contra - A professional network for the jobs and skills of the futureA pattern I keep seeing in small business websites: When sites don’t generate leads, traffic is r...
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Nader Moan
• Dec 29
A pattern I keep seeing in small business websites:
When sites don’t generate leads, traffic is rarely the real problem.
Most of the time, the issue is unclear structure and no single goal per page.
Once that’s fixed, conversions often improve — even without increasing traffic.
Curious how others diagnose conversion issues early.
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