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Freedom Focus Formula | Website Design & Development
A bold new direction for a long-term client.
Having worked with this client since 2022, this was the second of three websites I created for her. Unlike our earlier projects with earthy, neutral tones, this one challenged me to work with a much bolder palette of orange, teal, and deep purple.
Before designing the remaining pages, I carefully studied her brand guidelines and used the first three page mockups she provided as my visual reference to ensure consistency across the entire website.
The goal was to bring her brand personality to life while creating a cohesive online experience that felt true to her business.
A great reminder that good design isn't about sticking to one style. It's about understanding the brand and bringing its vision to life.
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