Most luxury eyewear brands sell frames. Very few sell the feeling of putting them on.
Orelux was designed to close that gap. Not just with product shots but with a world. Editorial campaign photography of real people wearing real confidence. A hero that says "See the World in Style" and means it before you scroll once.
The home screen sets the tone full-bleed lifestyle imagery, an in-app try-on preview, and an "Explore Collection" CTA that earns the click.
Three sections. Every reason to buy answered before the question is asked.
This is what luxury e-commerce looks like when the design respects the product as much as the person wearing it.
Does this feel like an eyewear website that converts browsers into buyers? 👇
Some quick mockups for Relay, an AI infrastructure platform concept built around model routing, observability, and performance.
Exploring what a mobile command center could look like for teams managing multiple AI models, with a focus on clear data, fast decisions, and a developer-first UX.
Product design, mobile UI, AI tools, and a little systems thinking all in one.