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@rooted.returning - Instagram Grid & Content Strategy
Content strategy and visual identity for @rooted.returning, a slow-living Instagram brand blending Jewish calendar rhythms, clean beauty, and modest linen aesthetics. I plan content around the Jewish calendar — parshas, chagim, Rosh Chodesh — pairing reflective captions with a consistent visual palette. My strongest format has been short, direct, invitation-style captions paired with a single on-screen text line, like ‘I saved you a seat’ on a Dead Sea post, which became my top-performing content to date. Built from the ground up: brand voice, visual system, and posting rhythm.
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I wanted my next framer template's portfolio showcase to have a standout interaction, not another flat slider.
That idea is now the hero: a carousel where every image bends on a cylinder as it moves. Perspective, velocity skew, a touch of chromatic distortion on the edges.
It's raw WebGL with the cylinder math written from scratch, no libraries. I didn't write any of it. I described the motion to Framer's agent, one prompt with my art direction, and it built the code component, wired it into the canvas, and exposed the motion as sliders: tilt, curve, skew strength, distortion, chroma, parallax.
My part was tuning those sliders until the motion felt right for the template, which took longer than the build itself.
The gap between an effect I can imagine and a component I can ship used to be "someday". Now it's an afternoon.
What's an effect you've wanted on your site but never built?
looks amazing!
Created AI Agent: This agent is useful for all business needs if you are running a local shop to a big enterprise business. This AI Agent will help you to solve your daily business operational needs.
Frontend using Framer Design and Backend Using Node.js (Claude.ai, Open AI)
What are your thoughts?
Great concept! Combining Framer with Node.js and AI models creates a strong foundation for building practical business automation. 🚀
Sharing the R&D work we put together for
@preza.official
Thank you!🙌 The rendering itself took about 4 days in total, excluding the texturing, modeling, and post-production work.