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Created engaging social media content focused on personal branding and professional positioning. I handled the visual editing, creative direction, and content presentation to create a polished and authentic look suitable for Instagram, LinkedIn, and other social platforms.
personal brand clips need that fast visual hook without feeling overproduced, and the framing here balances both really well arslan. pacing keeps it ENGAGING.
Thank you! Really appreciate the feedback. Glad the pacing and visual balance worked well!
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Opus 5.5 one-shotted this video
mixed feelings. I'd use this as a jump start but def needs editing. but tbh it could also be improved with more prompting
https://this-day.app
Nike Air Zoom Alpha fly NEXT% 3 — Commercial Film & Visual Design Process
This project explores the intersection of high-performance footwear engineering and dynamic cinematic storytelling. Designed for the Nike Air Zoom Alphafly NEXT% 3, the creative direction focuses on communicating raw propulsion, energy return, and lightweight stability through kinetic motion and macro texturing.
Design & Creative Process:
1. Research & Creative Direction:
Analyzed modern competitive running aesthetics to craft a dark, futuristic sports-tech visual language.
Selected a high-contrast color scheme: deep midnight navy and carbon black, accented with electric blue and pulsing neon lime-green highlights.
2. Storyboarding & Motion Rhythm:
Structured an escalating visual pace: transitioning from brooding studio push-ins to golden-hour stadium tracking, followed by explosive ground impacts.
Synced scene changes and camera orbital arcs to an aggressive, driving electronic cadence to amplify perceived velocity.
3. Feature Visualization & Macro Texturing:
Forefoot Air Pods: Designed soft glowing pulses to visualize real-time air compression and responsiveness.
Rocker Geometry: Animated dynamic callout arcs and glowing vector guides to highlight curved sole mechanics.
AtomKnit Upper: Integrated luminous cyan wind-streak lines across the fabric mesh to communicate active airflow and ultralight construction.
4. Kinetic Typography & Brand Integration:
Implemented bold, condensed athletic typography ("Dominate Every Surface", "Speed That Leaves Everyone Behind") paired with clean data callouts.
Preserved official brand assets, culminating in a balanced lockup featuring the iconic Swoosh and "Just Do It" tagline.
Core Responsibilities:
Visual Campaign Concept & Storyboarding
3D Motion Graphics & Spatial Lighting
Macro Material Shading & Particle Simulation
Kinetic Typography & Final Color Grading
Deliverables:
30-Second 4K Cinematic Commercial Film
High-Resolution Marketing Stills & Hero Feature Callouts
Social Media Aspect Ratio Adaptations (16:9 & 9:16)
wow design
Because not every fail is a complete fail 🤪
I'll be honest with you, the client I did this for didn't end up liking the final result, but call me crazy: I loved it! And other people I showed it too also really liked the designs.
And you know what?? It's work, and it's work that I did and that I'm proud of, and I'm going to share it in my portfolio ✨
Curious to know, and be brutally honest - what do you think about these?
PS: these were done as individual, static social media ads. I believe they were for Meta in the feed, but I could be mistaken since this was a few months ago already 😅
Since you asked for honest: "Still reading sheet music in 2026?" is the strongest of the set, because it names the pain before it names the product, and that is usually what survives a scroll. The MP3-to-sheet-music arrow panel is doing more explaining than a static in-feed ad...