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Shopify Product SEO Optimisation
Completed full on-page SEO optimisation for a Shopify store's product catalogue. Each product was assigned a targeted focus keyword aligned with buyer search intent, and meta tags were structured to improve visibility on Google search results. Products optimised included skincare and wellness items such as serums and deodorants, each requiring distinct keyword strategies to target specific audiences. The result was a store with a clean, keyword-rich SEO structure across all products built to rank for the terms buyers are actively searching for.
Digital MarketingeCommerce MarketingGoogle Search ConsoleSEO PowerSuiteShopifySearch Engine Optimization
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
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project still going on this ecommerce website everyone.
how does it look?
This is clean and very well executed. You made it look effortless, which usually means a lot of work happened behind the scenes. Can you walk us through how you approached it from start to finish?
Social Media Marketing & Brand Growth: KM Aesthetics
Led the organic social media strategy for KM Aesthetics, a premium beauty and wellness brand. The primary objective was to elevate the brand’s digital presence, moving from basic posting to a high-conversion content ecosystem.
The Strategy:
Visual Cohesion: Developed a premium brand aesthetic using Canva and custom video editing in CapCut to reflect the high-end nature of the clinic.
Educational Content: Created 'Procedure Spotlights' and 'Skin-Health Tips' to build authority and trust with potential patients.
Algorithm Optimization: Implemented SEO-driven captions and strategic engagement cycles to boost visibility within the local beauty niche.
The Goal: To drive appointment bookings via social channels and establish KM Aesthetics as the premier choice for skincare and aesthetic treatments.
Results:
Increased Appointment Inquiries: Streamlined the "DM to Booking" pipeline.
Higher Engagement Rate: Developed "Interaction-Bait" stories (Polls/Q&As) that increased follower interaction by [Insert % if you have it].
Brand Authority: Positioned the brand as an expert through consistent, educational video content.
Want to transform your wellness brand into a high-conversion powerhouse? Let’s build a strategy that turns followers into loyal clients. Invite me to a project today!
Social Media MarketingContent StrategyCommunity EngagementCanvaNotionTailwind CSSsocialmediamanagementbeautymarketingcontentstartegy
Pinterest Marketing Strategy for Chef Andrew Brand Growth
Developed and executed a comprehensive Pinterest marketing strategy for Chef Andrew to transform recipe content into a long-term traffic driver. Unlike the fast-paced nature of other platforms, I leveraged Pinterest as a visual search engine to build a 'perpetual growth' engine for the brand.
The Strategy:
Keyword Optimization: Conducted deep SEO research to align pins with trending culinary searches.
Visual Storytelling: Designed high-performing 'Idea Pins' and standard vertical pins using Canva, focusing on high-appetite appeal.
Automated Workflow: Established a consistent pinning schedule to maintain board authority and increase monthly viewers without manual daily posting.
The Goal: To increase brand visibility, drive website clicks for recipe lookups, and establish Chef Andrew as an authority in the culinary space.
Results:
- Increased monthly unique viewers through organic SEO.
- Built a library of "evergreen" content that continues to drive clicks months after posting.
- Streamlined content distribution by repurposing existing culinary assets into Pinterest-optimized formats.
Ready to turn your content into a 24/7 traffic machine? Let’s build a Pinterest strategy that works for you while you sleep. Invite me to a project to get started!
pinterestmarketingsocialmediastrategyorganicgrowthContent StrategySEO Content Managment Social Media MarketingCanvaNotionTailwind CSS
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