I was hired to design a new logo for Verracy after their rebranding from "Empower". As part of my process, I took the time to research their business, goals, target market, and competitors. Utilizing this information, I created a modern, memorable, and highly recognizable logo that accurately represented the Verracy brand. The new logo is versatile and can be easily reproduced in any size and medium. Verracy offers consulting and training services, using innovative tools and methodologies to address the challenges of today's global economy.