A Practical Test for Clear, Conversational Homepage CopyA Practical Test for Clear, Conversational Homepage Copy
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My favorite website test has nothing to do with code:
Read the homepage out loud.
If “we leverage innovative solutions to empower transformation” sounds strange in a conversation, I’d question whether it belongs above the fold.
Tell me what you do. Who it’s for. Why I should care.
A little clarity has never made a good business less impressive.
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started