Mastering Ad Campaigns: From Simple Tee Photo to Art Directed SuccessMastering Ad Campaigns: From Simple Tee Photo to Art Directed Success
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Maryam Alam
• May 31
Designed a full ad campaign for a book lover tee. Here's exactly how I built it.
Started with one product photo. A model in a striped teal tee with a little pink book badge. No brief, no references, no direction. Just the product.
Built the entire creative universe from that.
The process:
Used Claude for all the thinking — scripting every ad concept, writing scene directions, building the mood logic, defining the colour palette pulled straight from the product, and generating image prompts plus a full 8-second video prompt with a shot-by-shot breakdown. Every prompt has the model description locked in so outputs stay consistent across the whole campaign.
Took those prompts into Nano Banana 2 for generation.
The result:
A campaign that doesn't look generated. It looks art directed. Because it was — just with better tools. What do you think about it?
ClaudeGoogle GeminiAI Video ProductionAdvertisement DesignAI Content Creation
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