Meet Moskeep - Mascot for "Warden" Brand The Character. Mosskeep is the guardian spirit of the pl...

Meet Moskeep - Mascot for "Warden" Brand The Character. Mosskeep is the guardian spirit of the pl...Meet Moskeep - Mascot for "Warden" Brand The Character. Mosskeep is the guardian spirit of the pl...

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Parth Verma

pro

• Jul 2

Meet Moskeep - Mascot for "Warden" Brand

The Character. Mosskeep is the guardian spirit of the places WARDEN gear is made to reach, the forgotten trails, the unmarked passes, the groves people stopped visiting. His body is basalt worn smooth by centuries. The wildflowers on his head are offerings left by everyone who came before you; the branches through his hoodie are the roots of what he protects. He does not chase, he waits and by the time you see him, you are already inside his boundary.

The Brand WARDEN is a heritage outdoor gear brand made in Kumaon. Made for places that were sacred first. Walk quieter.

The Logo WARDEN wordmark in weathered slab-serif — carved, rained on, patient.

The Applications. Hero character portrait. WARDEN brand wordmark. Trail badge sticker series on a field journal. Mosskeep Edition hoodie label and hangtag. WARDEN Mosskeep trail boot (Adding applications in the comments).

Link to the main file

recraftchallenge mascotdesign Recraft

Parth Verma

pro

• Jul 2

How the character will work across different touch points!

Marta Wasilewska

• 2d

Brewed where the tide comes in 🌊 Spent the past week designing DRIFTWOOD — a coastal craft brewery brand built on one idea: a beach-town brand should come from the shore itself, not a folder of nautical clipart. No anchors, no sailor stripes, no hand-lettered "est." typography. Just driftwood grain, salt, and tide lines — four beers told apart by color, not illustration, with a seasonal variant built right into the system. 🍺 Some brands borrow the coast. This one was built from it.

Completed work