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$12,000 a year on Google Ads. Do you know which leads actually paid you?
Most accounts count a form submission as a conversion. Then Google stops looking.
It never sees what happened in your CRM: who qualified, who booked, who paid.
So it optimises for more forms, not more customers.
Quick example: if one customer is worth $1,000 and you miss 5 good leads a month, that's up to $60,000 a year in missed business.
Offline conversion tracking closes that gap. It sends real outcomes from your CRM back to Google Ads, so your budget goes toward the leads that turn into revenue.
The video walks through the full journey in 90 seconds.
Does Google Ads know which of your leads became customers?
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Your Performance Max campaign is spending money. But is it driving real business growth?
Google Ads Performance Max can reach potential customers across Google's channels. But broader reach alone doesn't guarantee better results.
The real challenge is giving the campaign the right signals.
Before scaling, I focus on three things:
→ Conversion Tracking: Are we measuring genuine leads, purchases, and meaningful actions accurately?
→ Campaign Signals: Are conversion goals, audience signals, assets, and product data aligned with business objectives?
→ Performance Quality: Are conversions turning into qualified leads, paying customers, and revenue?
A campaign can report more conversions while business results remain unchanged. That's why tracking quality and downstream outcomes matter.
I'm Sumon Mahmud, a Google Ads and Conversion Tracking Specialist. I help businesses connect campaign optimization with reliable measurement and better marketing decisions.
Need help auditing or optimizing your Performance Max campaign?
Let's discuss your goals.
Visit https://itsumon.com/
#GoogleAds #PerformanceMax #ConversionTracking #PPC #DigitalMarketing
"More conversions, same business results" is the PMax story in one line. In your audits, do creative assets move the needle as much as tracking quality, or is tracking still the bigger lever?
Google Ads for Bag Brand • 3.2X ROAS in Last 30 Days
I helped my own store Adiora Mart ($20 bag store) achieve:
✅ 3.2X ROAS
✅ 126 Purchases in 30 days
✅ $31.84 AOV, $9.89 Cost / Conversion
✅ 【entity-Shopify¦canonical_name=Shopify】 Dashboard Verified
How? I rebuilt the account:
Fixed Merchant Center feed (GTIN + Size + Color)
Restructured Shopping + PMax into 3 asset groups by margin
Added 1,200 negative keywords to cut 70% wasted spend
Fixed GA4 + GTM conversion tracking
This is NOT a screenshot — it's my own store's live data.
Need help scaling your 【entity-Shopify¦canonical_name=Shopify】 bag / fashion brand with Google Ads? DM me your store link — I'll share a 3-min Loom audit.
#googleads #【entity-shopify¦canonical_name=Shopify】 #roas #ecommerce #adionamart #footwear #bagbrand #performanceMarketing
Landing page for B2B search analytics platform.
For startups, converting users is extremely crucial.
You might have 3~5 seconds to get the user's attention, so it's very important how the design looks and feels.
Premium design + animation like this helps turn users into sign-ups. Proud of this one.
Nice work