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Loopear is a buy-and-sell marketplace app designed to promote conscious fashion consumption. The product focuses on clothing made with environmentally sustainable and socially responsible materials such as TENCEL™, GOTS-certified cotton, OEKO-TEX®, and Lyocell.
The project involved designing the end-to-end user experience, from research and problem definition to wireframing, prototyping, and interface design. Key challenges included balancing usability with transparency around sustainability criteria, helping users easily understand material impact, and creating a clear, trustworthy buying and selling flow.
The final solution prioritizes clarity, accessibility, and informed decision-making, encouraging users to engage with fashion in a more responsible and intentional way.
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The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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