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Como montar um portfólio de Marketing sem ter experiência prévia
Um dos maiores bloqueios de quem quer entrar em Marketing é achar que precisa de um emprego para provar competência. Na prática, é o contrário: o portfólio é o que abre a porta do primeiro emprego.
Algumas formas práticas de construir o seu:
→ Projetos fictícios completos (calendário editorial, copy, estratégia de anúncio)
→ Recriação de campanhas reais, com justificativa das escolhas feitas
→ Trabalho voluntário ou por troca com pequenos negócios
→ Conteúdo autoral analisando cases e tendências do mercado
→ Certificações com entrega prática (Google, Meta Blueprint, HubSpot)
O que importa não é ter sido contratado antes — é mostrar que você sabe pensar estratégia, executar e analisar resultado.
#Marketing #CarreiraEmMarketing #MarketingDigital #DesenvolvimentoProfissional
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