How AI Search Is Learning From Signals of Customer LoyaltyHow AI Search Is Learning From Signals of Customer Loyalty
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Every morning a man rides past the bakery and rings his bell twice. He never stops. The baker waves back with flour on her hands. Nobody would call that marketing, yet it is the oldest kind: someone who keeps coming back because the bread was good yesterday. The machines we are building now are learning to hear that bell. Search, AI answers, the whole noisy apparatus is slowly catching up with what the street already knew. Good bread is about to become very easy to find.
Kieron's avatar
Hi Piet,
Hope you're having a productive week.
I came across your profile and noticed your focus on direct pipeline execution and AI agents.
Do you have an active YouTube channel where you share your process or breakdown of your setup? If so, I’d appreciate it if you could send...
Piet's avatar
No I don’t what specifcally would you like to know? I’m currently very focussed on making a better version of Grok Bot myself so I’d have to switch context 🤓
Ivan's avatar
The bell ringing twice is a lovely image for loyalty as the oldest signal. Do you think brands will need to design differently for AI answers, or is it mostly a content quality game?
Piet's avatar
I think our egotism is about to catch up with us and a major rework of the digital landscape would be best. Focussed on international prudence instead of profit and numbers that take away from a more holistic value. AI will become smart enough to recognize when a company really...
Ivan's avatar
Ha, so AI will finally tell good bread from good marketing 😄 Fine by me, an honest product also gives the creative a lot less to hide.
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