Can AI Tools Revolutionize Luxury Beauty Video Campaigns?Can AI Tools Revolutionize Luxury Beauty Video Campaigns?
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Can AI video tools actually deliver luxury beauty campaigns, or do they just look impressive for five seconds? 🤔
I gave Runway and Gemini new video models the exact same references and prompt for a skincare campaign and compared the results side by side.
One handled motion beautifully while the other added elements I didn't ask for. Interesting interpretation! 😂
What surprised me most is how close these tools are getting to real pre production workflows.
Have you tried any? Let me know what you think!

17 votes

Ends in 1d

Sharon's avatar
Both really looks cool and nice, don't even know which to go for actually confused right now😖
Anita's avatar
Shutout to this amazing reference I used for both videos.
Post image
Atolani's avatar
Both are great designs and well executed, i hardly choose between both
Abdullah's avatar
In my opinion AI only increases the value of original craftsmanship and story behind the products. Yet a proffesional eye can still tell the huge difference between a crafted product campaign and an AI generated campaign easily. Even tough AI will get even more realistic, the...
Anita's avatar
Even if AI becomes more realistic, I think true luxury and taste will still come from the human side, the imperfections, the intention, the thinking, and the story behind the work. That’s what gives a campaign depth beyond just looking “good.”
Abdullah's avatar
Exactly.
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started