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Public-source portfolio sample demonstrating how a business decision can be turned into a structured, evidence-backed executive document.
The case evaluates three growth-channel options for a hypothetical mid-market B2B distributor: direct e-commerce, marketplace expansion, and distributor/partner growth.
The work combines market evidence, decision criteria, weighted comparison, risk analysis, recommendation logic, and a 90-day execution roadmap.
Deliverables include an editable PowerPoint presentation and PDF. No private client data was used.
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