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A detailed summary of my work in Fashion PR & Beauty PR. With working with Global Fashion Brands such as Onitsuka Tiger & elf cosmetics, Clinique. My experience ranges across 360 touch points for PR.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Was going back and forth around different ideas and decided the most important client right now is me wanting to use the tools to create social media reels (based on a short series campaign) about the thoughts I have been sharing.
The them for these videos are about undiscovered/unknown species of animals not wanting to be discovered by human because really there is alot that comes with finally being "discovered".
I had to redo prompts and/or go back to original/earlier generations to push things in the direction that mostly aligned with what I was trying to convey. Like most times I was crunched on time and had to accept some generation as close enough after some attempts.
Used AI generation for images and video, and animal sounds from Envato stock assists. Brought together in Canva.
Hopefully will share some of my other ideas I worked on soon.
The wide pans are so discovery channel coded. This is so amazing!!
I redesigned the logo for my cat shelter using Envato.
Both versions turned out so well that I genuinely couldn't choose.
So, I let my cat decide 😂
That one decision turned into:
• a new logo
• a modular frame system
• a new logo reveal video
+ I even experimented with an acrylic keychain concept (using mockup).
AI helped me explore ideas.
The final decision still came from me (or technically, my cat 😹)
Wait I love this so much, oh my gosh!! Imagine if there were a calico one too?!?! You did this so creatively and I love the art work. The hat on the ear is also genius hehe.
If you're a:
- Hair Brand
- Beauty Brand
- Hair Company
- Beauty Salon
- Spa
- Beauty Startup
- E-commerce Hair Store
...and you're looking for social media graphics that match the quality of your products, I'd love to help.
DM me or comment "DESIGN" if you'd like to elevate your brand.
