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Shinchan Quest is a fast-paced, interactive puzzle experience built for Snapchat that transforms a classic sliding-tile puzzle into an engaging AR mini-game.
Players rearrange shuffled image tiles to recreate iconic Shinchan artwork, creating a simple yet addictive gameplay loop designed for quick mobile sessions, replayability, and social sharing.
The experience was carefully designed to be:
🎯 Easy to learn
⚡ Fast to play
🔁 Highly replayable
📱 Optimized for Snapchat's mobile-first experience
Every interaction—from tile swapping to puzzle completion—was crafted to feel responsive, satisfying, and rewarding while encouraging users to challenge friends and replay for faster completion times.
🚀 Performance
Within just a few days of launch, the lens achieved:
👀 776,100+ Lens Views
🎮 626,100+ Lens Plays
🔄 11,787 Shares
These results demonstrate strong organic reach, high engagement, and excellent replayability without relying on paid promotion.
💡 Why I Built It
My goal was to explore how casual gaming can enhance AR experiences on Snapchat by combining familiar gameplay mechanics with recognizable visual content.
Rather than creating a traditional face filter, I wanted to build an interactive experience that keeps users engaged, encourages repeat plays, and inspires sharing among friends.
Shinchan Quest represents my passion for designing lightweight, entertaining, and highly engaging AR experiences that blend creativity, gaming, and social interaction into a seamless mobile experience.
✨ Built with: EasyLens by Snapchat
The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started
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🕹️ What I Built
I created Neon Byte Runner, a fast-paced retro arcade game Lens for Snapchat inspired by classic endless dodgers and 80s neon aesthetics. Built entirely using prompt-based iteration in EasyLens, the game includes:
Procedural Pixel-Art Visuals: Glowing neon ships, data bugs, energy bytes, and background scanlines drawn in real time for crisp rendering across all screen sizes.
Drag-and-Dodge Controls: Intuitive mobile steering where players dodge incoming "data bugs" and collect "energy bytes" for score multiplier points.
Dynamic Damage System: A three-life mechanic where taking damage physically breaks off spaceship parts (wings and tail) with visual particle flares.
Magical Heart Repairs: Rare falling heart powerups that grant an extra life and visually repair broken spaceship parts back onto the ship.
Chiptune Audio & Global Leaderboard: Custom-generated arcade music and sound effects paired with an integrated HUD and leaderboard to drive replayability.
💡 Why I Built It
Reimagining Classic Arcade Mechanics for AR:
I wanted to capture the instant-play energy of old-school arcade cabinets and adapt it into a social, mobile-first Snapchat Lens. The goal was to create a game that takes seconds to learn, but offers enough depth and escalating difficulty to keep players saying, "Just one more run."
Visual & Emotional Damage Feedback:
Instead of relying on a standard health bar, I wanted players to feel the stakes. Making the ship parts physically break off and scatter across the screen creates an immediate, dramatic feedback loop when you make a mistake—and grabbing a rare heart to repair your ship feels genuinely rewarding.
Pushing the Boundaries of Prompt-Based Game Design:
As a developer, I wanted to explore how far prompt engineering inside EasyLens could go. I set out to prove that you can build complete, highly polished game systems—including state management, procedural rendering, sound synthesis, and dynamic damage states—purely by guiding AI with precise multi-step prompts.
✨ How EasyLens Made It Possible
Using EasyLens, I didn't need to hop between traditional 3D software, external audio workstations, or manual script compilers. I iterated through targeted prompts to handle:
Generating procedural visual assets on the fly.
Setting up custom arcade music and dynamic sound triggers.
Fine-tuning game controls, collision boxes, and damage states.
EasyLens handled the heavy lifting, allowing me to focus on game feel, pacing, and player experience
The Easy Lens Challenge is LIVE! Check out the full guidelines here.
Some quick tips on how judges are scoring 📋
Judges score every entry on four things:
1️⃣ Creativity + originality
2️⃣ Best use of a Tool (games, face gen, Video Transform)
3️⃣ Lens+ performance
4️⃣ We review every submission, so we can tell when a Lens is a remix of someone else's entry. Those remixes just won't carry much weight on creativity and originality, and that's a full quarter of the score.
Original ideas get the most weight. You've got until August 4, 11:59pm PT. Plenty of time to build something only you would think of.
Explore. Play. Create.
🧩 Introducing My New Snapchat Puzzle Game Lens! 🎮
I’m excited to share my new Snapchat Puzzle Game Lens! This interactive AR experience challenges you to arrange shuffled image pieces into the correct positions to complete the picture. It’s simple to play, fun to master, and designed to test your observation, speed, and problem-solving skills. Every puzzle brings a new challenge, making the game more exciting as you play. Challenge your friends, beat your best time, and see who can solve the puzzle the fastest. Give the lens a try, have fun, and let me know what you think. Enjoy the challenge! 🚀✨ #SnapchatLens #PuzzleGame #ARGaming #SnapCreator
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