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How do you design an outdoor landing page without leaning on adrenaline?
Instead of:
Red accents.
Extreme mountain shots.
“Push your limits” copy.
I explored restraint.
– Instrument Serif for emotional depth
– Rounded sans for warmth
– Muted forest palette
– Minimal product cards
– Narrative-first hierarchy
The goal was to sell reflection and quiet instead of intensity
#DesignProcess #BrandSystems #LandingPageDesign
Love this restraint-driven approach đź‘Ś Designing for emotional tone instead of adrenaline cues is such an underrated direction. The muted palette really shifts the perception.
Thank you very much Abhiram
Appreciate it, Oluwatobi — glad the perspective resonated. Really enjoyed your take on the emotional tone 👌
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