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Predictive Modeling & Decision Intelligence
Built a research-grade predictive modeling workflow using XGBoost, point-in-time data controls, validation gates, and calibrated decision logic. The work focuses on reproducible forecasting and auditable model quality rather than unsupported performance claims.
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Shopify CRO Audit & Behavioral Analysis for Seedboy
The project focused on analyzing Seedboy’s Shopify store to identify behavioral friction points, benchmark competitors, and develop a structured CRO roadmap to improve conversion performance through data-driven insights.
Behavioral friction on Shopify often hides in micro-patterns (variant defaults, shipping surprises, trust near ATC) — a structured CRO roadmap off benchmarks is the right deliverable for Seedboy.
Super clean work!
Hotel Booking Analytics Dashboard
Developed an interactive Power BI dashboard to analyze hotel booking performance, revenue trends, cancellations, and key business metrics.
The project involved cleaning and transforming raw booking data using Power Query, creating calculated measures with DAX, and designing an interactive dashboard to make key insights easy to understand.
Key highlights:
Analyzed booking and cancellation trends
Tracked revenue and key performance indicators
Created interactive visuals and filters
Cleaned and transformed raw data using Power Query
Used DAX to create calculated metrics
Presented insights through a clear, user-friendly dashboard
Tools: Power BI • Power Query • DAX • Data Analysis • Data Visualization
Project type: Personal Portfolio Project
