AI Is Entering the Agent Era The current shift in AI is no longer about larger models or better p...AI Is Entering the Agent Era The current shift in AI is no longer about larger models or better p...
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The current shift in AI is no longer about larger models or better prompts. The real momentum is around AI agents—systems that can plan, act, observe results, and adapt over time. This is redefining how intelligent products are designed and experienced.
Modern AI products now rely on orchestration layers that manage tools, memory, feedback loops, and cost constraints. Instead of producing single outputs, systems operate across sessions and workflows. The focus has moved from generating responses to completing outcomes.
Agent-based AI products feel proactive rather than reactive. They reduce manual effort, improve with usage, and behave more like collaborators than features. That is where AI product development is heading right now.
We've been having a lot of fun testing AI recently in a brand and web projects.
I'm a big believer in everything we produce is human first and AI assisted to help spin up ideas of enhance our digital presence. Behind the scenes there isn't anything we can't achieve in digital now.
With Claude 5.5, An initial brief and just a few prompts later on a logo animation and I can visualise what I want for my animators and not just have to talk them through a few slides.
Most will say do we even need to improve what claude spits out, but I notice the little things and the little things are why we are always busy.
But this unlock has huge potential for us and our clients.
Parallel, the fund site set like a quarterly journal, now has a @Framer edition.
Native sections, CMS letters and companies with their own pages, the inked essay and figures as code components, and five Framer Skills for Framer's agent. It's the fourth template on Framer, after Oda, Signal and Tender.