Hotel Promotional Video Content Strategy and ProductionHotel Promotional Video Content Strategy and Production
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Built the content strategy and handled the filming and editing of promotional videos for Simfonia Hotel.
The goal was to make people want to stay before they even check the price: showing the rooms, the atmosphere and the experience of being there, not just a list of facilities. Every video was planned around what makes guests book.
My role:
Content strategy: formats, hooks and posting plan for social media
Planning shots around the hotel's key selling points
Filming rooms, common areas, food and guest experience
Editing short-form promo videos for Reels and TikTok
Color grading for a warm, consistent look across all content
Motion text, music and final formats for each platform
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Creatives on Contra have earned over $150M and we are just getting started